文章摘要
游苏宁.探寻美国顶尖杂志总编的办刊之道.编辑学报,2008,20(2):186-188
探寻美国顶尖杂志总编的办刊之道
Road to excellence:dialogues with editor-in-chiefs of the top American magazines
投稿时间:2008-02-15  修订日期:2008-02-15
DOI:
中文关键词: 美国  顶尖杂志  总编
英文关键词: United States  top magazine  editor-in-chiefs
基金项目:
作者单位
游苏宁 中华医学会杂志社,100710,北京 
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中文摘要:
      通过阅读王栋先生的新作《对话美国顶尖杂志总编》,探寻美国顶尖杂志总编的办刊之道。 就编辑和杂志管理者应具备的素质、如何理智地经营杂志、如何打造世界一流的杂志等方面 与美国同行的对话值得我们仔细品味。
英文摘要:
      By reading Mr. Wang Dong's new book named Dialogues with Editor-in-Chiefs of Top American Magazines, the author explores publication techniques applied by the editor-in-chiefs of the leading U.S. magazines. Those dialogues with American counterparts about what kind of qualities should editors and magazine managers posses, how to manage certain magazines rationally and how to build the first-class magazines in the world deserve our careful speculations.
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