文章摘要
肖建洲,黄登怀,邓德红.服务“三农”:农业期刊做大做强的新契机.编辑学报,2008,20(4):331-333
服务“三农”:农业期刊做大做强的新契机
Serving “San Nong”:a new opportunity for agricultural periodicals
投稿时间:2007-07-03  修订日期:2007-07-03
DOI:
中文关键词: 农业期刊  服务“三农”  契机
英文关键词: agricultural periodical  serving for “San Nong”  opportunity
基金项目:
作者单位
肖建洲 长江蔬菜杂志社,430022,武汉 
黄登怀 长江蔬菜杂志社,430022,武汉 
邓德红 长江蔬菜杂志社,430022,武汉 
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中文摘要:
      农业期刊已经走到一个历史的关口,其特征一是继续处于“ 弱势期刊群”,二是猝然面临“‘疾病’高发期”,其发展形势并不乐观。服务“三农”既 是农业期刊新时期的政治任务和历史使命,又是发展壮大难得的新契机。从全面优化选题、 对农业发展起导航作用,“走出去”办刊、加强与农业部门及农业工作者的合作,为菜农服 务、办支农惠农的实事等3个方面阐述农业期刊借助服务“三农”做大做强的新思路。
英文摘要:
      All agricultural periodicals have come to a juncture in the history. It shows that agricultural periodicals are still among “weaker periodicals” and faces suddenly “illness” peak period. The development situation is not optimistic. Serving for “San Nong” (i.e. countryside, agriculture, and farmers) is the political task and historical mission of agriculture periodicals in the era, as well as growing rare new opportunity. Three practical approaches that can make agricultural periodicals become bigger and stronger are suggested. The first one is optimizing topics comprehensively and guiding agricultural development with navigation. The second is “going out” for running the periodicals and strengthening communication with the agricultural sector and agricultural workers. The third is serving for vegetable growers and supporting agriculture and benefiting farmers.
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