宫福满,何学华.科技期刊的声誉管理.编辑学报,2008,20(5):379-381 |
科技期刊的声誉管理 |
Reputation management of sci-tech periodicals |
投稿时间:2008-06-23 修订日期:2008-06-23 |
DOI: |
中文关键词: 科技期刊 声誉管理 可持续发展 |
英文关键词: sci-tech periodical reputation management sustainable development |
基金项目: 河南理工大学2005年人文社会科学基金资助项目 |
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中文摘要: |
分析科技期刊声誉及其特性,阐述科技期刊声誉管理的概念及意义,提出实施科技期刊声誉管理的4个途径:树立声誉至上理念;构建声誉保证机制;提高刊社员工素质;正确对待反馈信息。 |
英文摘要: |
In the paper, the reputation and characteristics of sci-tech periodicals are analyzed. Besides, the concept and significance of reputation management of sci-tech periodicals are illustrated. Four pathways are put forward to carry out reputation management of sci-tech periodicals:to put reputation first, establish a guarantee system for reputation, enhance the quality of the staff with sci-tech periodicals and correctly deal with feedback information. |
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