| 谢葵.创立科技期刊品牌应处理好的几种关系.编辑学报,2010,22(2):169-171 |
| 创立科技期刊品牌应处理好的几种关系 |
| Several relations must be handled well when building up sci-tech periodical brands |
| 投稿时间：2009-10-16 修订日期：2009-10-16 |
| DOI： |
| 中文关键词: 科技期刊 期刊品牌 关系处理 |
| 英文关键词: sci-tech periodical brand of periodical handling of relations |
| 基金项目: |
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| 摘要点击次数: 942 |
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| 中文摘要: |
| 创立科技期刊品牌对于期刊的发展尤为重要。在创立科技期刊品牌时,要处理好编辑责任与作者文责自负之间的关系,编辑与读者及作者之间的关系,期刊社会效益与经济效益之间的关系,期刊质量与发行量及广告之间的关系,人才使用与人才培养之间的关系。 |
| 英文摘要: |
| It is very important to build up sci-tech periodical brands. When building up sci-tech periodical brands, several relations must be handled well, including the relations between editor's duty and author's duty, the relations among editors, authors and readers; the relations between social effect and economic effect; the relations among periodical quantity; publication and advertisement; the relation between personnel training and management. |
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