| 刘泽林.科技期刊:规模化出版·集约化经营·集团化管理 ——卓众出版的探索与实践.编辑学报,2010,22(6):508-509 |
| 科技期刊:规模化出版·集约化经营·集团化管理 ——卓众出版的探索与实践 |
| Exploration of sci-tech journals' large-scaling publishing, intensified operation and group management |
| 投稿时间：2010-09-06 修订日期：2010-09-06 |
| DOI： |
| 中文关键词: 规模化 差异竞合 集约化 兼并重组 |
| 英文关键词: large-scaling differentiation concurrent intensification annexation and reorganization |
| 基金项目: |
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| 摘要点击次数: 1839 |
| 全文下载次数: 1895 |
| 中文摘要: |
| 规模化、集约化、集团化是国内外科技期刊乃至整个期刊业和传媒业发展的一大趋势。上世纪90年代以来,卓众出版顺势而动,在规模化出版、集约化经营、集团化管理方面进行着积极的探索与实践,通过刊群建设、差异竞合、共赢合作稳步推进自身的规模化发展,取得了明显成效。 |
| 英文摘要: |
| Large-scaling, intensification and grouping are among the major trends in the development of domestic and foreign sci-tech journals at home and abroad, as well as the whole periodicals and media industry. Since 1990s the Beijing Prominion Publishing (BPP) has been actively engaging in large-scaling publication, intensified operation and group management. The practice of journal group construction, differentiation concurrent and win-win cooperation has been promoting the development of BPP. |
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