文章摘要
张洪成.新时期科技期刊创新发展的探索实践.编辑学报,2011,23(2):151-153
新时期科技期刊创新发展的探索实践
Exploratory practice of innovative development for sci-tech periodicals in new period
投稿时间:2010-07-20  修订日期:2010-07-20
DOI:
中文关键词: 科技期刊  转型定位  创新发展  特色化  国际化  多种经营
英文关键词: sci-tech periodical  transformational position  innovative development  feature  internationalization  diversified management
基金项目:
作者单位
张洪成 中华纸业杂志社,250100,济南 
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中文摘要:
      网络媒体、电子媒体的快速发展,对传统印刷版科技期刊形成冲击并使其发展面临严峻考验。《中华纸业》杂志的做法与经验是:创新发展思路,抓内涵,树品牌,扩外延,延伸出版产业链,寻求新的发展引擎。
英文摘要:
      The rapid development of network and electronic media has brought great impact on the traditional journal publishing, which makes the development of sci-tech periodicals face a serious challenge. The measures and experiences of China Pulp and Paper Industry are:innovating the development ideas, grasping the connotation, setting up the brand service, enlarging the extension service, extending publishing industrial chain, looking for the new development engine, and so on.
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