| 李林.提升科技期刊传播力的实践与探索 ——以《环境科学》为例.编辑学报,2018,30(1):77-79 |
| 提升科技期刊传播力的实践与探索 ——以《环境科学》为例 |
| Practice and exploration on improving academic influence of sci-tech periodicals |
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| DOI：10.16811/j.cnki.1001-4314.2018.01.023 |
| 中文关键词: 传播力 互动 快速发表 专辑 推送 集成 新媒体 |
| 英文关键词: academic influence interaction rapid publication special issue E mail pushing integration multimedia |
| 基金项目: |
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| 中文摘要: |
| 在数字化、网络化的出版背景下,科技期刊除了要在内容和质量层面进行竞争外,在期刊传播力方面也形成新的竞争。本文以《环境科学》提升期刊传播力的实践与探索为例,探索提升科技期刊传播力的实践与方法,从互动、快速发表、专辑、推送、集成和新媒体等方面探讨如何提升期刊的传播力。《环境科学》传播力得到显著提升,影响力日益显现的初步结果提示,科技期刊应当注重提升期刊的传播力。 |
| 英文摘要: |
| Under the background of digital and network publishing, Chinese sci-tech periodicals not only have to compete in quality and contents, but also form a new competition in the field of academic influence. Taking Environmental Science for example, this paper discusses the practice and methods for improving academic influence of sci-tech periodicals from the aspects of interaction, rapid publication, E-mail pushing, integration and multimedia. The communication ability of Environmental Science has been significantly improved, and academic influence is becoming more and more obvious. Chinese sci-tech periodicals should focus on improving academic influence of periodicals. |
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