王志鸿,杨松迎,郭敏,曹荣章.基于微信平台的科技期刊内容服务策略及实现.编辑学报,2018,30(5):522-524 |
基于微信平台的科技期刊内容服务策略及实现 |
Effect of the content service of scientific journals based on WeChat |
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DOI:10.16811/j.cnki.1001-4314.2018.05.024 |
中文关键词: 数字出版 新媒体 微信 科技期刊 数据融合 数据挖掘 二次开发 |
英文关键词: digital publication new media WeChat scientific journals data fusion data mining secondary development |
基金项目: |
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摘要点击次数: 1174 |
全文下载次数: 1350 |
中文摘要: |
以《电力系统自动化》为例,利用微信平台优势条件,借助于互联网技术、数据挖掘技术,在大数据分析基础上首次建立了选题遴选和先导性验证机制,同时在适合于科技期刊成果信息传播的微信栏目策划方法、微信功能二次开发设计等方面作了有益的探索。依托微信公众号的服务功能,从读者、作者的角度进行内容策划,初步实现了利用微信平台促进科技期刊传播效果,有利于构建提升学术影响力的新技术、新方法、新机制,促进科技期刊内容服务效果的提升。 |
英文摘要: |
Taking the advantage of “Automation of Electric Power Systems” as an example, we established the topic selection and pilot verification mechanism on the basis of Internet data and data mining technology. We also made a useful exploration on column planning method and secondary functional design for Wechat platform. Using the service function of the WeChat to conduct content planning from the perspective of readers and authors, we initially realized the use of the WeChat platform to promote the dissemination effect of scientific journals. Our work can facilitate the construction of new technologies, new methods, and new mechanisms, which will increase academic influence and will promote content services for scientific journals. |
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