| 李莉,周翠鸣,邓斯丽,王登惠,蒋巧媛.打造特色化专刊/专栏培育植物学期刊品牌——以《广西植物》为例.编辑学报,2025,37(6):681-684 |
| 打造特色化专刊/专栏培育植物学期刊品牌——以《广西植物》为例 |
| Create special issues/columns to cultivate a brand of botany journal:taking Guihaia as an example |
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| DOI：10.16811/j.cnki.1001-4314.2025.06.019 |
| 中文关键词: 特色专刊/专栏 选题策划 学术期刊 品牌形象 期刊学术影响力 |
| 英文关键词: special issues/columns topic planning academic journals brand image journal academic influence |
| 基金项目:*中国农业期刊网研究基金项目(CAJW-2025-026)；广西壮族自治区科学技术协会专项(2025-6号) |
| 作者 | 单位 | | 李莉 | 广西壮族自治区中国科学院广西植物研究所《广西植物》编辑部,广西桂林,541006 | | 周翠鸣 | 广西壮族自治区中国科学院广西植物研究所《广西植物》编辑部,广西桂林,541006 | | 邓斯丽 | 广西壮族自治区中国科学院广西植物研究所《广西植物》编辑部,广西桂林,541006 | | 王登惠 | 广西壮族自治区中国科学院广西植物研究所《广西植物》编辑部,广西桂林,541006 | | 蒋巧媛 | 广西壮族自治区中国科学院广西植物研究所《广西植物》编辑部,广西桂林,541006 |
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| 中文摘要: |
| 在全球生物多样性保护与资源可持续利用日益受到重视的背景下,植物学期刊面临差异化竞争与高质量发展的挑战。本文以《广西植物》为例,结合十余年出版特色专刊/专栏的实践,从立足地域独特性、围绕国家重大战略、紧跟学科前沿、借力高水平核心作者、巧用重要时间节点5个方面总结了策划出版特色专刊/专栏的思路,以及通过设立可持续化特色栏目、优化组稿流程、建设平台枢纽、扩大数字化传播和参与大型学术会议等角度进行宣传等途径提升期刊的影响力的经验。出版的专刊/专栏不仅提高了期刊的学术地位,还在出版业获得了官方认可——《海岛与海岸植物研究》专栏荣获广西壮族自治区新闻出版局评选的广西期刊“优秀栏目”奖。希望以上思路和经验能为期刊编辑同人提供有益的参考与借鉴。 |
| 英文摘要: |
| Amidst the escalating global focus on biodiversity conservation and sustainable resource utilization, botanical journals are confronted with challenges in achieving differentiated competition and high-quality development. Taking Guihaia as a case study, this article draws on its experience in publishing special issues/columns over more than a decade to outline strategies for planning and executing these features from several key angles:harnessing regional distinctiveness, aligning with major national initiatives, staying abreast of disciplinary advancements, collaborating with top-tier core authors, and adeptly leveraging significant temporal milestones. Additionally, it shares experiences in boosting the journal’s influence through initiatives such as establishing enduring special columns, streamlining the manuscript acquisition workflow, constructing platform hubs, broadening digital outreach, and fostering participation in prominent academic conferences. The special issues/columns published have not only elevated the journal’s academic stature, but also garnered official accolades within the publishing sector, exemplified by the Island and Coastal Plants Research column receiving the “Outstanding Column” award for Guangxi journals from the Guangxi Zhuang Autonomous Region Press and Publication Administration. It is hoped that the insights and experiences shared herein will offer valuable references and inspiration to fellow journal editors. |
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