文章摘要
夏登武.新媒体语境下科技学术期刊应重视“编辑立言”.编辑学报,2012,24(1):40-42
新媒体语境下科技学术期刊应重视“编辑立言”
Attaching importance to editors' ideas in writing of sci-tech journals in the new media environment
投稿时间:2011-07-24  修订日期:2011-07-24
DOI:
中文关键词: 科技学术期刊  新媒体  编辑立言  信息传播
英文关键词: sci-tech journal  new media  editors' ideas in writing  information transmission
基金项目:中国高校科技期刊研究会基金项目(GBJXC1127)
作者单位
夏登武 《宁波大学学报》编辑部,315211,浙江宁波 
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中文摘要:
      新媒体语境下“编辑立言”具有提升传统期刊的多媒体融合能力,增强期刊信息的互动性,强化编辑的学术能力和媒介驾驭力等功能。认为应立足于多媒体功能融合的理念,从学术导向、信息互动等期刊发展的宏观层面,以及点评、推介导读等文本微观层面重构编辑立言的形式,丰富编辑立言的内涵,提升期刊信息传播的跨媒介适应能力,优化与延伸期刊信息资源的价值链。
英文摘要:
      Editors' ideas in writing have three functions in the new media environment. In the first instance, they can promote the multimedia integration capability; secondly, they can enhance interactivity among journals; thirdly, they can strengthen editors' academic capacity and media-controlling capability. The author holds that we should reconstruct the forms of editors' ideas in writing, enrich the connotation about editor's ideas in writing from two levels of journals:a macro-level in academic orientation and information interaction and a micro-level in comments and referrals of articles. These ideas can promote the cross-media adaptability of journals, optimize and extend the value chain of information resources of journals.
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