文章摘要
欧阳菁.借助新媒体扩大科技学术期刊受众的范围.编辑学报,2013,25(5):474-477
借助新媒体扩大科技学术期刊受众的范围
Enlargement of audience range for sci-tech academic journals by new media
投稿时间:2013-03-29  修订日期:2013-03-29
DOI:
中文关键词: 新媒体  科技学术期刊  受众
英文关键词: new media  sci-tech academic journal  audience
基金项目:
作者单位
欧阳菁 广州医科大学杂志社,510182,广州 
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中文摘要:
      通过分析国内外知名科技学术期刊的受众以及如何借助新媒体媒介形式,实现优势互补,将其卓越的媒介优势融进学术传播中,扩大受众范围,增强学术期刊的信息传播能力,使学术期刊的发展产生质的飞跃。
英文摘要:
      This paper explores the audience range of famous academic journals in China and abroad, and also suggests how academic journals make use of new media's superiorities as application supplements to enlarge audience range and enhance information communication of academic journals to lead to a qualitative leap for their development.
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