文章摘要
谭贝加.Elsevier和HighWire期刊智能手机应用特点分析及其启示.编辑学报,2015,27(3):266-268
Elsevier和HighWire期刊智能手机应用特点分析及其启示
Features of medical journals applications developed by Elsevier and Highwire in App Store and its implications
投稿时间:2014-08-29  修订日期:2014-08-29
DOI:
中文关键词: App  医学期刊  App Store  Elsevier  Highwire
英文关键词: App  medical journal  App Store  Elsevier  HighWire
基金项目:
作者单位
谭贝加 海南医学院杂志社《亚太热带医药杂志》英文版编辑部,571199,海口 
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中文摘要:
      选取苹果App Store中Elsevier和Highwire的医学期刊App进行研究,分析其应用现状及用户的评价情况,并选取2家出版社最热门的2款App进行对比。结果发现:内容丰富性、功能多样性、界面友好性、操作简易性是影响用户选择的主要因素,其中对App功能设计的关注最多;而Highwire的医学期刊App凭借更为丰富的内容以及更为友好、实用的功能设计,比Elsevier在用户中赢得了更好的口碑。认为要做好医学期刊的App,需要不断改进内容和功能的建设。
英文摘要:
      Apps of medical journals developed by Elsevier and Highwire in App Store were studied, and then the status of application and evaluation from users'part were analyzed. In addition, best-sellers from two developers were also compared. It showed that rich contents, diverse functions, user-friendly interface and simple operation were main factors influencing users' choice. And the most attention was paid on function. With richer contents and more practical functions, Apps developed by Highwire won better reputation than those developed by Elsevier. Therefore, more improvements in contents and functions should be made for developing qualified Apps of medical journals.
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